Make Sure Your Write-Ups Are as Clear as Possible

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Speaking is more accessible than writing, which is why in most job assessments, only a few applicants who passed the initial interview will also pass the writing test. Most people can easily catch grammatical errors in writing, which is why some fail in the writing test of hiring companies.

Experienced content writers also commit mistakes. They are already used to revisioning their works, just like graphic artists, for various reasons. If you aspire to become a content writer, here are the common writing mistakes that you must avoid:

Not Enough Research

Not doing any research on the topic or keywords will result in a sloppy write-up. Educate yourself to get a clear picture of what you will be writing about, the target audiences, and what writing style you should approach.

When doing your research, use published articles of credible websites existing not more than three years. Take time to read those articles and highlight facts that are relevant to the topic or keywords. 

Unnecessarily Long Intros

Introductions should only be short and straightforward without missing the keywords and the topics. In most web content standards today, a 150-word introduction is already considered unnecessarily long.

Remember you are writing to someone you never meet called the readers, so you must get to the point of your topic right away to keep their interest in your article or write-up.

Explanations That Lack Proof

Once a writer does not provide all the facts, the readers will have difficulty understanding what that individual wants to relay. Suppose you are writing an article that repetitively mentions an acronym. In that case, you should explain the meaning of that acronym when including it in the content for the first time (for example, USB or universal serial bus). Some people still do not know its meaning despite being used frequently. 

The point here is that you should never assume that all readers know everything you are talking about. 

Superfluous Words

Do not be redundant with your words if you are going to publish your article on the web. Using words with deep meanings usually causes the readers to lose interest. They will most likely search the word’s meaning online, which is already a hassle for them. Stop beating around the bush.

It is best to use simple words that are easy to comprehend and make more sense in your write-ups. You can be creative with your words only if you write a novel and plan to self-publish your book

Long Conclusions That Do Not End Well

The conclusion is the last part of any article, and your goal is to leave a lasting impression. Just like with introductions, never make your conclusions too long. You also do not want your article to stop abruptly, as this will give the impression that you posted it with an incomplete thought. 

If you have difficulties creating a conclusion for your article, be in the reader’s shoes and ask the “so what?” question. What was your point in making the article, and why should readers care about it? The conclusion is where you round up your thoughts effectively and convince people to subscribe to your newsletter or direct them to your previous posts. 

Repetition of Words

There will be instances wherein you will repeat certain words all over your piece, which is normal. However, too much repetition of words implies that you find it difficult to connect to the readers and explain the topic further. Remember that most people like diversity when reading any write-ups.

You can avoid this by reading your article out loud to determine which repetitive word you should remove. Use third-person pronouns as a substitute for repeating words. 

Skipping Proofreading

Submitting a write-up with many grammatical errors is a mortal sin in web/content writing. Skipping the proofreading process jeopardizes a writer’s reputation, which leads the audience to unsubscribe to any blog or article posting. 

The proofreading process is the writer’s chance to correct all their lapses, from the misspelled words to the missing punctuation in a sentence. If you are starting your career as a writer, make it a habit to proofread your works before submission. Make sure to keep a close eye on punctuation errors, spelling mistakes, and basic subject-verb agreement. You can polish your content after you’ve addressed these minor concerns.


Avoid making these mistakes a habit for you to succeed in the content writing industry. Take your time to learn the ways of the writing business, listen to your editors, and be receptive to feedback. Who knows, you might be the next sought-after content writer on the internet.

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